A successful performance at home leads a Swedish craft cider brand to a launch in the UK and other overseas markets
We all know that cider is big news in the UK these days, but did you also know that the ultimate comeback
drink is also flourishing in Scandinavia?Well it is, and the hugely successful performance of well-established Swedish craft cider brand Briska at home led to the opportunity to launch into the UK and other overseas markets.
We set about adapting the core elements of the existing logo to suit the needs of local markets while reinforcing the Swedish craft cider message (and putting White Lightening to shame).
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