message in a bottle

A new product quickly becomes the best selling variant in its portfolio 

Aberlour is premium single malt Scotch whisky that is literally steeped in history - to this day it is distilled with spring water from an ancient valley where a druid community used to live.

Illustrious history aside, certain unnamed people in the studio were thrilled when we started working on the design for the new White Oak variant - for obvious reasons!

This was our first whisky project, and we were very pleased with the balance we struck combining artisan elements with luxury. Pleased enough to celebrate with two fingers of said whisky, particularly when we heard that White Oak has become the best selling variant in the Aberlour portfolio.